Podcasts are huge crowd-pullers and fantastic for marketing. If you have a brand, business, or message that you want to tell people about, podcasts are the way to go.
Statista’s 2022 survey showed that 62% of people in the United States have tuned in to audio podcasts since 2006. These numbers are in the US alone—imagine what launching a podcast can do for you on a global scale!
If you’re new to podcasting or looking for a new platform to improve your audience reach, you need a powerful service that can take care of all the critical technical and marketing elements.
Buzzsprout is one of the leading podcast hosting services that many people worldwide use for hosting their shows.
Is Buzzsprout good for podcasting? Should you launch your show on this platform? Can you monetize and grow your show quickly?
This guide answers all these questions and more.
What Is Buzzsprout?
Buzzsprout is a web-based podcast hosting service that launched in 2009. It provides many different tools and features for podcasters to create, upload, promote, and monetize their shows.
This software allows you to host your podcast episodes and send them to different directories to help you reach a wider audience.
You can also measure your growth and success rate and boost your promotion and monetization strategies through its advanced audience statistical data.
Let us take an in-depth look at how good this platform is for podcasters.
Is Buzzsprout a Good Podcasting Platform?
Since Buzzsprout’s launch in 2009, more than 300,000 podcasters have used this platform to launch their shows.
But why is it so popular?
Buzzsprout offers an intuitive, user-friendly interface, making it very easy to use and navigate for beginners and seasoned podcasters.
It also provides podcasters with fully loaded features for all their podcasting needs. With Buzzsprout, you can list your show on every podcast directory that you can think of, such as:
- Apple Podcasts
- Google Podcasts
- Amazon Music
- Podcast Index
Podcasters also get access to safe and secure hosting, top-notch maintenance of RSS feeds, automatic episode optimization, episode transcriptions, a podcast player, multiple podcast channels, and unlimited team members.
Other features include advanced marketing and monetization tools and seamless integration with social media accounts.
Buzzsprout also provides in-depth podcast analytics so you can easily track your podcast’s growth and understand what makes your listeners tick.
You can keep an eye on your total downloads over time, apps that your listeners use to tune in to your show, and where they listen.
With various affordable monthly and annual pricing plans to help aspiring and experienced podcasters, Buzzsprout has become a leader in the podcasting ecosystem.
It even offers a free membership plan for those who want to try the features before investing in the service.
For beginners unfamiliar with such podcast platforms and who have trouble navigating them, Buzzsprout also provides free learning resources and fantastic customer support for guidance along the way.
One of the few downsides of the service is that Buzzsprout does not offer any subscription plan that allows for unlimited audio podcasts, unlike many other hosting services. It also has limited options to customize podcast websites.
This can be detrimental for podcasters who wish to tailor their website to their brand.
Nonetheless, Buzzsprout ranks highly on the list of podcast hosting platforms because it is a robust and dependable one-stop solution for various podcasting needs.
Who Is It For?
Buzzsprout caters to beginners and experienced podcasters alike. New podcasters benefit most from the platform’s intuitive user interface, seamless podcast management, extensive learning resources, and responsive customer support.
And experienced podcasters looking to scale their shows can enjoy the powerful and effective marketing and monetization tools that Buzzsprout provides.
As long as podcasters create high-quality content that their listeners will love and be willing to pay for, they can grow their audience and show and make money easily through Buzzsprout.
Podcasters on Buzzsprout can monetize their shows using these methods:
- Dynamic Content Tool: If you choose the ad route, you can use Buzzsprout’s Dynamic Content Tool to insert ads into your podcast episodes. You can swap them out later on whenever you want.
- Buzzsprout Affiliate Marketplace: You can use the Buzzsprout Affiliate Marketplace to partner with affiliate companies that pay commissions in cash. Any podcaster—regardless of their show’s size—can join the marketplace and earn extra cash.
- Donations: You can add a PayPal button to your podcast website as a portal for donations to keep your show going.
How to Start a Buzzsprout Podcast
Starting a podcast on Buzzsprout is easy. Just follow the steps below:
First, create your podcast concept. Define your goals for launching your podcast, research and choose a topic or theme you can maintain over many episodes, and zero in on your niche.
Finally, choose a name for your podcast by giving it a title that is specific, available for use, and easy to remember.
Next, pick a format for your podcast. It could be interview-based, co-hosted, scripted fiction or non-fiction, news-based, or educational. You then need to choose an optimal podcast episode length and publishing schedule to help you stay on track.
Set up your podcast recording equipment, particularly your podcast microphones—they are the most crucial piece of equipment that will determine the quality of your episodes.
You also need to land on specific audio software, along with a mixer, pop filter or windscreen, mic stands, headphones, and headphone amplifier.
Record your podcast episodes and edit the audio to give it structure and optimize the audio. Some of the best podcast editing platforms you can use are Riverside.fm, SquadCast, GarageBand, Audacity, and so on.
Next, create your podcast cover art. Your podcast artwork is incredibly important for branding: it is the first thing people see on podcast directories, and you will use it for all your marketing efforts.
Your podcast cover art must comply with Apple’s Podcast Artwork Requirements if you plan to list on Apple Podcasts:
- Square image of 3000 x 3000 pixels
- An image resolution of 72 DPI
- JPEG or PNG file formats
- RGB colorspace
Next, set up your podcast on Buzzsprout. Fortunately, the platform offers a free 90-day trial, so you can try out its various features before paying for a plan. Sign up on the platform and choose the free service or a plan that covers your podcasting needs.
Fill in your podcast title and description. Upload your artwork and choose a category for your show. You can also select subcategories to narrow down your podcast niche and help interested listeners find you more easily.
Then upload your podcast episode and schedule a publishing time. You can also add metadata for each episode along with episode cover art.
List your show on top directories such as Apple Podcasts, Spotify, Google Podcasts, and others.
Here’s a simple step-by-step for listing your podcast on Apple Podcasts:
- Log in to your Buzzsprout account
- Click the Directories tab
- Click Get Listed under Apple Podcasts
- Log in to your Apple Podcasts Connect account
- Click Validate and then Submit
Apple may take up to 24 hours to approve your podcast. Their team will send you an email once your listing is live.
Migrating an Existing Podcast to Buzzsprout
To migrate an existing podcast to Buzzsprout, follow these steps:
- Log in to Buzzsprout.
- A box on the screen will ask you if you’re launching a new show or if you have one already. Click the second option.
- Type in your podcast title and search for it. By default, Buzzsprout searches for podcasts on iTunes. Enter your RSS feed if you haven’t listed your podcast on iTunes. Buzzsprout will automatically import your old podcast episodes.
- If you have signed up for a free account, you can upload only two episodes. After that, you’ll have to purchase a paid plan.
- Buzzsprout will also upload your podcast’s cover art and metadata.
- You can redirect your RSS feed by copying your new Buzzsprout URL and pasting it in the field with your current hosting details.
- Once this is done, you have successfully migrated your show to Buzzsprout!
Keep in mind that it takes two weeks to a month for RSS feeds to be updated. Do not cancel your account on your old podcasting platform until you’re sure your podcast has been migrated successfully.
Is Buzzsprout good for podcasting? Yes, its many tools and features offer an easy and seamless way for new and established podcasters to launch, grow, and monetize their shows.
If you enjoyed reading this article, check out our website to read more such guides.